ITV unveil brand new Big Brother eye

ITV has officially revealed the brand-new Big Brother eye ahead of the show’s return this autumn.

The new eye is once again a colourful affair, giving off strong retro vibes reminiscent of those classic tilting maze games — complete with tiny eyeballs rolling around inside. At its centre, fans have already spotted what appears to be a visual nod to the iconic Big Brother 3 eye, adding a nostalgic twist for long-time viewers.

This third series of the of the rebooted show by ITV, which will return to ITV2 and ITVX for a seven-week run in September.

AJ Odudu and Will Best are returning as hosts and are ready to welcome a fresh group of housemates from across the UK as they prepare to live under one roof, cut off from the outside world.

Expect twists, explosive tasks, heated nominations, and unmissable live evictions as housemates battle it out for a life-changing cash prize and the Big Brother crown.

Since its successful relaunch in 2023, Big Brother and Celebrity Big Brother — along with the Live Stream and Late & Live — have clocked up more than 100 million streams on ITVX, proving the appetite for the format is still as strong as ever.